In the spirit of its brand founder, the fashion house Saint Laurent is committed to the sophisticated sense of style of the self-confident woman. These are the 12 essential elements of this iconic flair!
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We associate a lot with the name Saint Laurent. We think of Yves, the tall, slim, shy, young designer who took over the creative management of Dior at the beginning of the 1960s and ensured a fresh breeze: his clear, uncomplicated shapes reflected the spirit of a new generation of women who wanted to free themselves from old ballast and were keen to explore the world as freely as possible. We also think of Paris, the city of timeless elegance and of the Saint Laurent muses, artists, actresses, intellectuals: the self-confident women who made their dreams come true in this cosmopolitan city in times of rapid change.
The fresh breeze of the 1960s, which was to inspire Yves Saint Laurent for decades to come, became a real hurricane that continues to this day: in times of the “me-too” movement, women today continue to demand self-determination, and above all, Equal rights. Saint Laurent was able to read these signs of the times and equipped the woman with powerful symbols of the man’s wardrobe. Sometimes the Saint Laurent woman appeared formal and undaunted in her tuxedos and safari jackets, sometimes opulent, sexy, and extremely beguiling in her luxurious feminine pieces that allowed her exude a unique self-confidence.
Below you will find 12 iconic creations that have been an integral part of the Saint Laurent woman’s wardrobe for over 60 years!
Tha Lady’s Smoking
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Back in 1962, Life Magazine praised the Yves Saint Laurent Couture collection as “the best collection of suits since Chanel”. Four years later, Saint Laurent transformed the men’s tuxedo and launched “Le Smoking”, the absolute symbol of success for women with an international impact. Today, this fashion piece is a classic of the modern women’s wardrobe.
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The White Blouse
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Matching the female suit or tuxedo, the fashion house Saint Laurent interprets the flawless white blouse every season anew: whether made of cotton, silk, or the finest wool blend, the white blouse with a classic shirt collar is a must for the self-confident woman who knows who to flaunt the very distinctive Saint Laurent style.
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Black Transparency
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According to the motto “nothing is more beautiful than a naked body”, Yves Saint Laurent marked a milestone in fashion in spring 1968: his black, transparent silk blouse made the female breast visible and is still an indispensable fashion piece in the wardrobe of the intrepid Saint Laurent cosmopolitan lady.
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The Safari Style
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In the 1960s, Yves Saint Laurent launched another fashion item, which, also inspired by men’s clothing, became an absolute classic in female fashion: the safari jacket. These and other elements of this flair, such as the vest and the leather shorts, characterize the distinctive Hippie de Luxe style by Saint Laurent, best embodied in the Saharienne dress.
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Animal Prints
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Yves Saint Laurent mastered in the eighties of the last century the art of animal prints with leopard patterns, which combined the feminine power dressing of the decade with baroque opulence. Today, Saint Laurent’s leopard prints continue to be timeless examples of this characteristic, self-determined sense of seduction.
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Sophisticated Glamour
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Yves Saint Laurent designed fashion that should give women the independent power of the men’s world, but he always knew how to use the power of glamour and opulence, as well. For this, he developed the “best feeling for color of the century”, which found its best expression in his folklorically inspired collections. Today, this flair still lives on in the glamorous creations of the fashion house and finds its best expression in glitter pieces.
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The Black Saint Laurent Dress
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Whether made of leather, velvet, silk or wool, Saint Laurent’s black dress creations take up the cosmopolitan elegance of the urban woman: the simple lines and shapes create feminine silhouettes that give the self-confident personality of the wearer a dignified, minimalist-luxurious frame.
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The Saint Laurent Pumps
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Matching the self-confident character of the Saint Laurent woman, the luxurious pointed pumps of the house offer the perfect finish for a gracefully urban look. Whether suiting a feminine tuxedo, the black, transparent tops, leopard prints, glitter creations, or black dresses, they mark the steps of the woman who knows how to take on any challenge.
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Saint Laurent’s Ultra-feminine Sandals
The ultra-feminine sandals by Saint Laurent look extremely delicate, especially matching the leopard prints pieces. Always with a slight nostalgic touch, they unfold an iconic character that reveals a particular preference for vintage fashion. The exciting sixties, the liberated seventies, the opulent eighties, the confident nineties appear all incredibly up-to-date in them!
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Saint Laurents Timeless Boots
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Elegant, seductive boots have been a Saint Laurent fashion classic since the 1960s. Whether for glamorous matters, for business looks, in leisure time, or even as the perfect finish for the Saharienne dress, the Saint Laurent boots and ankle boots are timeless and yet anything but conventional.
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The YSL Leather Bags
The Saint Laurent leather bags also showcase the creative spirit of their brand founder: technically innovative, yet nostalgic, classic, and iconic at the same time. The refined processing of the leather comes first. Whether with crocodile embossing or in matelassé style, made of smooth or suede leather, the Saint Laurent bags radiate pure elegance, especially when the iconic monogram of the house shines before our eyes!
Saint Laurents Iconic Fragrances
Paris, Opium, Yvresse, Parisienne, Mon Paris, Cinéma, Rive Gauche … the fragrances of the Saint Laurent house are each a sensual experience in their own right and stand with their names for the exciting lifestyle of the house’s muses: urban, cosmopolitan, elegant, sophisticated, and self-sufficient enough to live out their dreams on their own. Are you also one of them?
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